Launch
Establish the foundations of a high-performing retention operation.
2 campaigns a week
Your e-commerce retention partner
Your customers.
Our orbit.
Turn more first-time buyers into loyal, high-value customers with our fully managed retention marketing service.
The opportunity
Your greatest growth opportunity is already in your customer database.
Acquiring customers is only the beginning. The opportunity lies in understanding them, building stronger relationships and giving them more reasons to return.
Higher lifetime value
Grow the long-term value of each customer relationship.
More frequent purchases
Create relevant reasons for customers to return.
Stronger retention
Reduce avoidable customer churn.
Lasting loyalty
Build relationships beyond individual transactions.
The Blue Orbit method
One connected system. Continuous growth.
We connect customer intelligence, relevant communications and continuous optimisation to turn more first-time buyers into loyal, high-value customers.
Stage 01
Understand
Find the opportunity.
What we do
Account audit, customer intelligence, segmentation, audience management, strategy and planning.
How it powers the next stage
Clear insight on who your customers are tells us which conversations to start.
Stage 02
Connect
Make every interaction count.
What we do
Forms, automated lifecycle flows, campaigns, personalised communications and design templates.
How it powers the next stage
Relevant, well-timed communication gives customers real reasons to come back.
Stage 03
Grow
Turn engagement into lasting value.
What we do
Execute the lifecycle programme to increase purchase frequency, retention, lifetime value and loyalty.
How it powers the next stage
Every repeat purchase and response becomes data we can learn from.
Stage 04
Optimise
Make every orbit stronger.
What we do
Reporting, deliverability, experimentation and commercial insights feed back into strategy.
How it powers the next stage
What we learn sharpens our understanding, and the next orbit starts stronger.
Select a stage to explore the Flywheel.
Why Blue Orbit?
Growth is our strategy. Retention is our expertise.
We bring together commercial thinking, customer intelligence and specialist execution to help ambitious e-commerce brands get more value from every customer relationship.
Commercially minded
We focus on lifetime value, purchase frequency and profitable growth, not only opens and clicks.
Specialist expertise
Experience across customer data, CRM, lifecycle marketing and personalisation.
Complete ownership
One dedicated team managing strategy, creative, execution and optimisation.
Proactive by design
We identify opportunities and continuously improve, rather than waiting for briefs.
Our experience
Experience behind the growth.
Our team brings experience supporting established brands across e-commerce, customer data, CRM and personalisation.
Everything taken care of
Your entire retention team. Without the overhead.
From strategy and planning to creative, campaign execution and optimisation, we take complete ownership of your Klaviyo account.
Explore our solutions- A dedicated retention team
- A planned campaign cadence
- Connected automations
- Smart segmentation
- Clear reporting
- Proactive growth planning
Growth Partnerships
The right level of support for your next stage of growth.
Every partnership is powered by the Growth Flywheel and delivered by our specialist team.
Orbit
Build momentum with broader lifecycle coverage and more active optimisation.
3 campaigns a week
Velocity
Complete white-glove retention management for ambitious growth brands.
Up to 6 campaigns a week
Ready for your next phase of growth?
Let’s get your customers into orbit.
Tell us about your brand and growth ambitions. We’ll explore how Blue Orbit can help you build more valuable customer relationships.
Book a discovery call